How to visualize success and make it stick

I was watching this video of Gary Vaynerchuk moving the offices of Vayner Media into Hudson Yards yesterday and was immediately struck by the video. It reminded me of what I think is the most important aspect of anyone’s journey to success.


If you visualize success, the actions necessary to achieve it will stick.

In the video, Gary arrives to his new 88,000 square foot headquarters at 10 Hudson Yards – home to big names like L’Oreal, Coach and SAP. As Gary walks around, says hi to some of his 450 NYC employees and marvels at the new digs, he remarks about how they have grown and what an incredible moment it is for him to sit back and see how big his agency has become.


Seeing this video and the growth of Gary over the years really got me thinking about how we visualize success in this day and age.

Athletes picture their perfect game. They picture the exact skills and movements they will put to use to achieve the goal they have in mind.

I’m sure Gary had visualized this moment before in his head.

As a young adult, I find that most of my peers don’t have a strong picture of what their version of success looks like. Ask them what their perfect weekend looks like and they’ll have an answer for you. Or their ideal car and they’ll name it.

But what about success? What about the goal of your hard work and self-development? What about the dreams that you are trying to make a reality?

Here are 5 ways to help you visualize your own success.

Write it down

Take a cue from Jim Carrey who wrote himself a check for $10mm as a means to visualize what it would would be like when he accomplished that (he did eventually!).

You don’t have to make it financial (in fact I would recommend against that). Take time to quantify your goal or your version of success? Is it a promotion? A growth goal? A self-improvement goal? Put a number, a date against it.

Whatever it is, write it down. Simple.

Carry it with you

I am big proponent of constant reinforcement. After setting my goal in the previous step, I have found creative ways to carry this goal with me as an always present reminder to stay focused.

For example, one of my long term goals is a certain number figure for an entrepreneur community group I co-founded- Makers and Moguls. I have set a growth number that I am shooting for. I have written this number as the background of my phone, my desktop and a post-it-note in my apartment – pretty much everywhere I go.

The great thing about this, is that it’s just a number. No one else knows what it means if they happen to see it. It is personal and means a lot to me.

I carry it with me as a reminder to stay focused, on track and impervious to the usual excuses that tempt you to stop going.

Pick a moment

When I saw the video of Gary walking around his new office, I pictured what he must have been thinking in his head…this is it… this is what I have worked so hard for.

I have no doubt that Gary pictured that specific moment before.

I encourage you to visualize a similar moment for yourself. It doesn’t have to be the penultimate moment of success. It can be smaller elements or larger. Pick a moment or moments and visualize what they look like.

Getting that first client.

Being told about your promotion.

Getting that call from Forbes about your feature.

Seeing sale numbers come through.

Whatever it is, if you can’t picture that moment in your head, how can you expect to accomplish it in person?

Create visualizations of those moments and visualize every aspect of it. What you are wearing. The smell. The people present. The room, etc. These kind of details make the moments real and will encourage you to put action against them.


Much like an athlete who plays their roles and movements over again and again in their head, you should be doing the same with your visualized moments.

I am not advocating The Secret’s tenet of picture a bicycle in your head and soon it will be delivered to you. Rather, I am advocating picturing these moments in your head and then asking yourself what the steps are that you need to take to make them happen.

Doing this will keep you ACTION oriented… in lean-forward mode.

Visualization and action go hand in hand.

Visualizing your success moments will not help you accomplish them. Rather, their purpose is to remind and encourage you to take action towards them. They should light a fire in you when you close your eyes and think of them and fill you will confidence to keep going.

They should make your heart rate flutter a bit and your adrenaline pump in a way that your immediate response should be ACTION towards making them come true.


Written by Case Kenny

Case is the Founder and Editor-in-Chief of and the host of the New Mindset, Who Dis podcast. Reach him at or @case.kenny on Instagram.

Once I Became a Success at Failure, I Could Achieve Anything

What to do when life gives you lemons