The power of the mind
In my early 20s I landed my dream job. I was working for an Australian sports agency that managed some of the world’s best athletes. As the office junior I was tasked with handling office administration and this included managing all the athlete fan mail. No problem I thought, how hard could that be? Turns out extremely hard.
There it was. A huge pile of mail. Colours everywhere. Drawings. Finger paintings. Scibbled cranyons. Spelling mistakes. Glitter. Photos. Sign here. Visit our school. Write me. Please. Regards, your biggest fan. Fans. Multiple.
The amount of fan mail was overwhelming. According to the national post office, one of our athlete’s received more fan mail than Santa Claus did at Christmas time. Ok, so excess fan mail is a good problem to have. But disappointing thousands of fans because you can’t manage it, is not.
Struggling for a solution, I couldn’t help but think that this problem has been solved before. Most likely by other sport stars and their management. Straight away I thought of my childhood hero Michael Jordan, surely he received lots of fan mail? What did he do? How did his management handle it? I would love to know.
Turns out her husband previously worked at IMG, Michael’s management group. She and another woman (both wives of IMG executives) would go into the IMG office each week to help with Michael’s fan mail.
Title Photo Credit: flickr
This article originally appeared on Medium
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